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Cadbury Ltd
Bournville
Birmingham
B30 2LU
Dear Cadbury
Might I congratulate you on the position you have taken with regard
to product placement, since taking on the mantle of Coronation
Street's sponsor. It would have been all too easy for you to put
pressure on the programme's producers to include in each episode
gratuitous close-ups of your products, but I can honestly say
I have yet to see so much as a Chocolate Button on my favourite soap! Given the
more liberal attitude to sex taken by the producers of Coronation
Street nowadays, it would have been all too easy to feature shots
of Maxine nibbling a Milk Flake or Fiona sucking a Walnut Whip,
but no, your restraint has been admirable. I take my hat off to
you.
Yours faithfully  |